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How Important is Branding?

Branding is pivotal to your business’s success as you want to make a positive and memorable first impression to prospective customers. Branding has the power to change how people view your company, the ultimate aim of course being to increase sales. One key element of branding is your logo, a symbol that people will look […]

Our One-to-One SEO Training Course

Does your website rank as high as you’d like in search engines? If not, then our ‘Introduction to SEO’ training course could help you to take a huge step in the right direction to make your website deliver excellent results for your business. Search engines such as Bing, Yahoo and in particular Google have the […]

Introducing – ‘Digital Marketing in a Box’

We totally understand how confusing it can be to know which marketing channels your company would best benefit from. No doubt you’re fully aware of Search Engine Optimisation (SEO), Google Adwords, Pay-per-Click, Social Media Marketing etc, but how do you know which ones might help your business grow? Most agencies ask you to sign up […]

How Can Google Ads Help Your Business

How Google Ads Help Your Business Google Ads is an advertising platform developed by Google to enable businesses to display ads that link to their websites. These are called per-per-click (PPC) ads or sponsored links and are displayed at the top of Googles search results. Advertisers bid on specific “keywords” which they want to show […]

Ways Video Helps Inbound Marketing

Ways Video Helps Inbound Marketing As the name suggests, ‘Inbound’ marketing is designed to draw potential customers ‘in’. There are many ways that you can attract people to your website so that you can promote your product. Having meaningful interactions with useful content is what new visitors’ value most. There is a lot of content […]

Google’s June 3rd Broad Core Algorithm Update

Google Broad Core Algorithm Update June 2019 Google announced another Broad Core Algorithm Update on June 3rd 2019.   What is a Broad Core Algorithm Update?  Every day, there are small changes being made by Google to their core algorithm. This is often done more than once a day. These are called ‘daily’ core updates […]

Google’s De-indexing Problem Fixed

Over the past couple of days, there have been many site and SEO owners reporting pages dropping out of Google’s search index. This problem was visible when using the site command in a browser and Google Search Console. Now, it has been reported that the technical issue has been fixed. Apparently, it was a technical […]

Promoting Your Business

No matter what industry you’re in, you will undoubtedly have competition. To ensure that your business is thriving, we’re going to talk you through some of the ways to give your company the boost it needs to stay ahead of competitors. According to a recent survey, the reason as to why businesses sometimes struggle to […]

Organic CTR

Have you had your website for a while now but still don’t get the enquiries you expect? This could all be down to your organic CTR (click through rate). Over the years, Google, along with other search engines have added a number factors to its algorithm that might be effecting the amount of traffic directed […]

What Impact Will Voice Search Have On Digital Marketing?

There’s no doubt that voice technology is going through major changes at the moment and getting more and more popular as it gets more accurate. With the new year fast approaching, lets take a look at what the future holds for voice search. First let’s see what people are saying: Statistics Over the past year, […]

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