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SEO Factors

How is User Interaction Effecting Your SEO?

We periodically write micro blogs about factors that effect your website SEO. #3 Today’s micro blog is about…User Interaction Website Traffic Google gathers data from Chrome to find out how many people visit a site and how often and considers sites that have more traffic to be of a higher quality. It’s a fact that […]

SEO Factors

How Outbound Links Effect your SEO

We periodically write micro blogs about factors that effect your website SEO. #2 Today’s micro blog is about… Outbound Links Effects on SEO It’s a pretty well known fact nowadays that ‘inbound’ links (getting other websites to link to your own website) can have a very positive effect. But did you know your website should […]

E-Commerce

And the Title For the Worst Retail Website Goes to Homebase

Which? have run a survey to determine the best (and worst) online retail website of 2018. They asked over 10,000 people to tell them about their online shopping experiences over the course of a six month period. The respondents gave feedback based on how satisfied they were with their experience and whether or not they would […]

SEO Factors

How Your Domain Name Can Effect Your SEO

Periodically we write micro blogs about key elements for effective search engine optimisation (SEO), just short interesting snippets that all help to increase your search rankings. #1 Todays blog is about your… Domain Name. Domain Age Google have acknowledged that domain name age is a factor in search engine optimisation. As a general rule of […]

Email Marketing

Why You Should Be Using Email Marketing

As a successful business, you should always stay in regular contact with your clients; your competitors will be that’s for sure. Frequent communication helps to keep your company fresh in their minds and if you want to grow you’ll need to target new clients. One of the most cost effective ways of achieving both of […]

Outsource Marketing Company

Outsourcing Your Digital Marketing

Running a business in itself is hard work and time consuming. You will no doubt be an expert in your own field hence why you started your business in the first place. Not many business owners are experts at marketing, especially online and digital marketing. Failing to market your business correctly is one of the […]

Google Beacon

What Is Google Beacon?

If you have a ‘Google My Business’ account, you may have already received a Google Beacon and could be wondering, what is it? How does it work? Should I be using it? How will it benefit my business? What is Google Beacon? Google Beacon is a small device that sends out signals. These signals can be picked […]

Google Responsive Search Ads

Google’s New Responsive Search Ads

Responsive Search Ads from Google are here – well, in beta form at least. Instead of only creating one headline, Responsive Search Ads allow you to write multiple headlines and descriptions which Google then rotates dynamically to effectively create more than one ad. This could help you reach a wider audience and target better by […]

Live Chat

Converting Visitors To Customers Using Live Chat

Live chat instantly allows you to connect with your website visitors through instant messaging on your site. A live chat box appears in the corner of the screen usually asking something along the lines of ‘Hi, how can we help?’. Visitors can then reply if they have any questions or queries about your products and […]

Search Engine Optimisation

The Importance of SEO

SEO (search engine optimisation) is the process of gaining traffic from the organic search results within search engines like Google, Bing and Yahoo. SEO is vitally important for most websites. All search engines have a primary results page. This is where all web pages are ranked based on what it considers to be most relevant […]