search engine optimisation Archives - Website Design Sheffield

Organic CTR

Have you had your website for a while now but still don’t get the enquiries you expect? This could all be down to your organic CTR (click through rate). Over the years, Google, along with other search engines have added a number factors to its algorithm that might be effecting the amount of traffic directed […]

Secure websites to be prioritised in Google search

Google has announced that it is going to give preference to secure websites in its search rankings. It has trialled highlighting secure pages in search results and will now roll it out across its algorithms. “We’ve seen positive results, so we’re starting to use HTTPS as a ranking signal,” Google announced. This decision could encourage more […]

160 Million Results And Still On The First Page of Google

Getting your website on the first page of Google is hard going these days, but not impossible. Even with stiff competition, low Page Rank value and very few back-links you can still achieve first page rankings. To prove it can be done, we were tasked with getting www.affiliatetrail.com on the first page for the search […]